Quickly understanding an industry is the basic ability of consultants, which reflects a person's basic learning and business logic literacy. At the same time, it is also a shortcut for analysts to exercise business thinking. In today's high-speed operation of information, we often have to quickly become familiar with an unfamiliar field. So if, now, let you know about the shipping industry for a week, how will you start in the face of this unheard-of industry? Do you know the development trend of this industry in recent years? Do you know what technology is in this industry? Do you know where customers in this industry come from? Do you know the national policies, laws and regulations of this industry? ……. Quickly understanding an industry is the basic ability of a consultant,
which reflects a person's basic learning and business logic literacy. At the same time, it is also a shortcut for analysts to exercise business thinking . A netizen who may be an industry consultant once asked me: "Which "textbook-style methods", which tools are used, in what way, and from which aspects to collect data to analyze the history, current situation, and phone number list development prospects of an industry, in order to gain a more comprehensive understanding of the industry?" When you go to the customer site, you can't expect the customer to explain some basic industry knowledge to you. This is because the customer has basic trust in you, so you must establish a minimum industry
knowledge framework and common sense. So in response to this problem, here is a textbook/routine analysis methodology that can help you quickly understand an industry and remember the core content of the industry. We all know that if you want to learn and gain something, then you have to output or give yourself a task to complete. For the same reason, if you want to quickly understand and even master an industry, the idea of ​​"input + output" is: Learning (reading/Baidu/reading reports/talking about customers...) + content output + speech (output) The following is a detailed description of this methodology: 1. Collect industry keywords Method: Keyword learning method